Absolut is joining with Tabasco for a collaborative vodka flavor that will give you the tingles in all the right ways. Read ...

ABSOLUT TABASCO infuses the Swedish vodka brand's liquid with an 'essence' created from the aged red pepper mash used to make Tabasco sauce ...

I taste-tested Absolut Tabasco vodka straight and in cocktails. It’s peppery with a vinegary kick that builds and lingers with a strong heat level.

Although consumers are drinking less, the industry is seeing a rise in "daycap" drinking, as younger consumers shift away from late-night consumption.

Although many people enjoy the taste of alcohol, admittedly it's an acquired taste. If you don't like the burn, here's how to ...

Absolut Vodka partners with Tabasco to launch a chili pepper–flavored vodka, tapping into the growing demand for spicy spirits and bold cocktail flavors ...

The NPD is one of Absolut brand owner Pernod Ricard's big bets for 2026 and is launching across 50-plus global markets from ...

The vodka will launch on February 2026 across more than 50 markets worldwide, including the U.S. and the U.K.

We won’t say that vodka doesn’t deserve some of its negative press. But it definitely doesn’t deserve it all. Sure, there are awful, harsh, borderline undrinkable vodkas that are guaranteed to give ...