A cryptic comment left on a TikTok video by a user named Tamara has sparked the first big meme of 2026, a blend of silliness ...

We are only halfway through January and already the first viral challenge of 2026 is here. In fact, given the speed at which ...

A TikTok user's comment about "365 buttons" launched 2026's first major meme. Here's what happened and why it blew up.

TikTok is all about buttons in the new year. 365 buttons to be precise. No, not the ones you press in an elevator. Yes, like the ones on your shirt. No, it doesn't really make sense. The whole thing ...

The original idea appeared to be using one button (as in the fastener used on clothing) to meditate on the passage of time each day of the year, a trend that popped up on TikTok in late 2025. TikTok ...