Add Yahoo as a preferred source to see more of our stories on Google. When chatting with the experts, they explained contrast makeup theory as finding a balance between your facial features, colors ...

The viral "contrast makeup theory" maps out how to enhance your natural features using a customizable contrast filter . Its creator, makeup artist Aliénor, explains how it works. There's a lot of gray ...

If you’re anything like most who dabble in makeup, chances are you’re always looking for a way to improve your look. You might have a go-to technique, but that doesn’t mean you aren’t open to trying ...

You’re going to want to pay attention to this one. Every once in a while, social media serves up a new concept that completely shakes up the way we view something. That recently happened in the beauty ...

Have you ever tried to recreate a gorgeous glam look from one of your fave celebs — like Selena Gomez, Margot Robbie, or Megan Thee Stallion — and thought: why doesn’t this makeup look right on me?

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"You're not ugly; you're just not doing your makeup according to your facial contrast," starts one of the over 52,000 videos of women using the "What's your contrast" filter on TikTok. SEE ALSO: ...

If you’re on the fashion corner of TikTok, you might remember the color analysis trend that dominated the FYP in early 2023. Every content creator and their mother signed up for color consultations, ...

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