Short, vertical video is no longer just the domain of social apps. By building TikTok-style feeds directly into their ...

Content marketing continues to shift with podcasts and short-form video now leading audience engagement strategies Podcasts build strong audience connections, with 88% of listeners consuming entire ...

Short-form video content is king in 2024. As platforms like Instagram Reels and TikTok continue to dominate the social media landscape, more and more businesses are turning to video marketing to ...

JCPenney is betting on short stories — and hoping for long-term benefits. Spanish-language media giant TelevisaUnivision has created a short-form “microdrama” for the large retailer, a story told over ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow James Faris Every time James publishes a story, you’ll get an alert straight to your inbox!

If you or your kids have spent too much time scrolling short-form videos during your holiday breaks, don't fret—you probably haven't suffered too much brain damage. Wait, was that even a question? the ...

The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram Reels and YouTube Shorts continue to revolutionize how brands connect with their audiences. These platforms ...