Refreshing lemon and lime beverage brand, 7up Nigeria, has relaunched the Fido Dido mascot; the famous character known for his quirky and eccentric attitude, calling on Nigerians to be their original ...

The campaign is based on Fido Dido, the quick-witted icon that took a generation by storm with its 'King of cool' attitude in the early '90s. J. Walter Thompson vice-president and senior creative ...

Dubai - 7Up's street savvy mascot, Fido Dido, takes centre stage at the daily drawing competition, held from 5pm to 10pm every day throughout July at Modhesh Fun City. Open to all children between ...