“Divine am I inside and out, and I make holy whatever I touch or am touch'd from” (Walt Whitman) In any field of endeavor, there are core assumptions that serve as a foundation for more complex and ...

The next time I start a college, I’d like to hire Thomas E. Ricks as the provost. Even before Ricks wrote his excellent new volume First Principles, he would have been a strong choice to direct the ...

What if the secret to solving the world’s most complex problems wasn’t about thinking bigger, but thinking smaller, breaking things down to their most basic truths? This is the power of first ...

This list doesn’t even include Solar City (Energy), which he helped build and acquired for $2.6 Billion recently. At first glance, it’s easy to link his rapid success, ability to solve unsolvable ...

First principles is a term commonly associated with math, physics and philosophy. But they can be applied to great effect in marketing. Being first is a big deal. The first person to adopt a new ...

On the C-SPAN Networks: Principles First has hosted 4 events in the C-SPAN Video Library; the first program was a 2022 Speech. The year with the highest average number of views per video was 2025 with ...