For an organization to succeed, effective internal communication is crucial, but circulating messages through internal channels alone doesn’t always do the trick. So, smart corporate communications ...

There are two different kinds of conflict in storytelling: internal and external. Now, we go into lots of detail in our definitive guide to conflict, but today, I want to focus on internal conflict ...

As businesses continue to operate at lightning speed to maintain a competitive advantage in the marketplace, it is important that all areas of the business are aligned and moving in the same direction ...

When you imagine a company, what’s the first thing that comes to your mind? For most people, it’s the product or service that the company sells. But what makes a brand is an ethos told through stories ...

As the real-life impact of the CrowdStrike and Microsoft outage continues to unfold, one thing is clear: building crisis communication strategies is an essential part of leadership. It’s a step that ...