Sam is a new virtual assistant built specifically for gamers by Assassin’s Creed publisher Ubisoft in collaboration with Google Cloud. Sam leverages all of your game data and the publisher/developer’s ...

After launching in Canada back in January, Ubisoft is bringing their gaming assistant AI to the global games market. Sam is designed to enrich a players gaming experience by connecting them with their ...

"Hi Sam. Find games based on virtual assistants taking over the world." Today, Ubisoft announced Sam, a "personal gaming assistant" which the company said was designed to "enhance players’ gaming ...

Like many of you, I struggle daily to my gaming and life in balance. But sometimes, it's a struggle to keep both aspects of life together. Luckily, Ubisoft are creating a new personal gaming assistant ...