Shaquille O'Neal and Damian Lillard are the two who have generated the staying power to make it as an NBA standout and as a hip-hop artist.
Shaq and Ice Cube revisit how basketball and hip hop built a lasting cultural connection that will last the test of time.
Shaquille O'Neal is one of the athletes who has successfully dipped his hands in hip-hop music. He credits the success he has had to the many great artists who saw his potential and went all out to ...