With social media platforms serving as soapboxes for politicians, campaigns and voters alike, pollsters may be able to better predict election results by tracking the buzz around each candidate on ...

The bigger talking point for many Indians is the ‘hukou,’ China’s household registration system, introduced in 1950s, which ...

There was a time when major sporting events were all about the athletes. Now, some of the biggest viral moments happen in the luxury suites, on celebrity row or during a quick camera cutaway between ...

Nike has emerged as a big winner in the Super Bowl advertising game. The brand's surprise Super Bowl return drove the most social media engagement among the advertisers in Sunday's game, according to ...