For years, Egyptologists have hotly debated how the massive pyramids of ancient Egypt were built more than 4,000 years ago. Now, a team of engineers and geologists brings a new theory to the table — a ...

“I Have a Strategy No You Don’t — The Illustrated Guide to Strategy” by Howell J. Malham, Jr. (Jossey-Bass, $22.95). Strategy remains one of the most misused and misunderstood words in business. Most ...

Opinions expressed by Entrepreneur contributors are their own. Marketing guru Seth Godin addressed alignment in a piece about iTunes falling over its own words and intentions. After reading it, I did ...

The Jobs-to-be-Done Pyramid™ is a new model for product strategy, mapping customer motivation across domains of function, emotion, and identity. People don’t just buy products to perform tasks; they ...

At the heart of modern economic systems lies a deeply ingrained, yet often unquestioned assumption: that competition is virtuous and essential for progress. But beneath this carefully constructed ...

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