Recently, I found myself reading a February article about the new value statements Mark Zuckerberg set when reimagining Facebook as Meta. I had never bothered to read the value statements associated ...

You’ve probably already gotten the message by now that your new company or startup needs a good mission statement. It’s how you pinpoint and communicate the essence of your small business and what it ...

You’ve heard of a business mission statement – but have you also heard of a content marketing mission statement? This is an important piece of text that should head up your content strategy. Outlining ...

Mission, vision, and value statements have become ubiquitous across the business landscape as leaders attempt to establish aims for their organizations and convey expectations about ethics and ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

A personal mission statement is a written declaration of our unique direction or purpose. This statement makes it clear not just what you intend to do in this world, but how you intend to do it. It's ...

Opinions expressed by Entrepreneur contributors are their own. Making a mission statement allows you to arrange your organization without ambiguity. The best time to craft this kind of missive is as ...

You’d be hard-pressed to find an employer whose organization didn’t undergo change in 2020. For so many, it isn’t a matter of whether change occurred but how much and what kind. When you look back on ...