This new concept car will be the first penned by new design boss Massimo Frascella. Frascella replaced Marc Lichte, who spent a decade at Audi and decades at the VW Group. Audi has also confirmed that ...

The current-generation Audi A8 continues to evolve as the brand’s flagship luxury sedan, receiving a series of thoughtful updates for the 2025 model year rather than a full redesign. Starting at ...

Audi on Thursday named Massimo Frascella as its new design chief. He replaces current chief Marc Lichte who held the role since 2014, and has been assigned a new job within the Volkswagen Group.

Audi last year sold 1.6 million vehicles, falling quite far behind the Mercedes-Benz (2.16 million) and BMW AG (2.46 million) competitors. Naturally, it wants to get back in the saddle and race in ...

Audi reveals the Concept C concept car Based off the TT, the Concept C ushers in a new design language for Audi Design elements highlight “clarity” in design, simplicity and functionality Audi just ...

Audi has revealed its all-electric Concept C sports car in Milan, offering a glimpse into the brand’s future design direction and the next chapter of its corporate strategy, which includes Audi’s ...

Electric cars are here to stay, but they’ll be sharing garage space with internal-combustion vehicles for the time being. That leaves automotive designers and product planners with a decision: Should ...