Automation has scaled search marketing, but it’s also created an insight gap. Learn how marketing leaders can restore ...

We probably won’t see chunking go away as long as publishers can point to a positive effect. However, Google seems to feel ...

Optimizing for AI search is “the same” as optimizing for traditional search, Google SVP of Knowledge and Information Nick Fox said in a recent podcast. His advice was simple: build great sites with ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is hiring a search quality engineer to work on ...

Generative AI is infiltrating everything you do online, including how you find information. If you're bored with traditional search, check out the top AI search engines we've tried. I’ve been writing ...

For the past decade, image SEO was largely a matter of technical hygiene: While these practices remain foundational to a healthy site, the rise of large, multimodal models such as ChatGPT and Gemini ...

For marketers exploring AI search, this year’s Black Friday weekend delivered both a moment of clarity and a series of questions.